Insights
In this module
Merlin will ask about your ideal client: who they are, the problem they’re trying to solve, what they’ve already tried, what they want instead.
Why it matters
Your marketing has to speak to a real person, not a category. The more specific you are, the more your right clients recognise themselves.
Action Steps
- Start your session with Merlin using the button below.
- Answer each question as fully as you can.
- Review and confirm each answer Merlin saves into your profile.
- Mark Complete Below when you're done.